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BluBuy

Account and security

How sign in works and how to keep your account and money safe from fraud.

Last updated 2 Jul 2026

Signing in

Sign in with your mobile number and a one-time password. Changing your mobile number needs codes sent to both the old and the new numbers, so nobody can take over your account with just one of them.

Staying safe from fraud

  • BluBuy will never ask for your OTP, PIN, CVV or passwords on a call, chat or email
  • Refunds never need you to scan a QR code or approve a UPI collect request
  • Our only customer care number is 1800 210 4455
  • Report a suspicious call or message from Help, then Report fraud

Still need help?

Our team is here every day from 8 am to 10 pm.